What Investors Really Want
What Investors Really Want: Know What Drives Investor Behavior and Make Smarter Financial Decisions
M cGr aw-H ill | 2010 | ISBN: 0071741658 | 304 pages | PDF | 2,4 MB
Combining the new field of behavioral finance with the real world of investing, this engaging new book explores the mind-sets and motivations behind the major money decisions--and most common mistakes—that investors make every day. With insider's insight, and a storyteller's voice, behavioral finance expert Meir Statman reveals What Investors Really Want
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